"Enhance, don't alter; let natural beauty shine at every age."
Have you ever noticed how full and plump cheeks are often seen as a hallmark of youthfulness? This attribute, commonly observed in children, gradually changes as we grow older, leading some to experience what is known as sunken cheeks. But what exactly causes this change, and how does it affect one’s appearance and self-perception?
At NU.U Clinic, we deeply understand the subtleties of facial aesthetics. We offer customised treatment plans designed to meet the unique needs of each individual, ensuring a thorough strategy in tackling the issue of sunken cheeks.

Sunken Cheeks
Sunken cheeks are a condition characterised by the loss of facial volume, leading to cheeks that appear hollow or recessed. This phenomenon is often associated with ageing but can also result from various other factors. The underlying cause is typically a reduction in collagen and subcutaneous fat, elements that give cheeks their youthful, plump appearance. As these components diminish, the cheeks may begin to look more pronounced inward rather than outward, creating a more gaunt appearance that can significantly impact one’s facial aesthetics.
Causes of Sunken Cheeks

Ageing
Ageing is the most common cause of sunken cheeks. Over time, the body's natural production of collagen decreases, and the distribution of subcutaneous fat changes, especially around the mouth and eyes. This process results in a loss of volume in the cheeks, contributing to a more hollowed look.

Weight Loss
Significant weight loss can also lead to sunken cheeks. When the body loses fat, it doesn't discriminate between different areas, meaning that facial fat can be reduced along with body fat. This loss of fat can make the cheeks appear less full and more sunken.

Illness
Certain health conditions can lead to the appearance of sunken cheeks, either through their direct impact on the body's tissue structure or through the weight loss they might cause. Chronic diseases, in particular, can affect how and where the body stores fat, including in the facial area. This can lead to a loss of volume in the cheeks, contributing to the sunken cheek appearance.

Lifestyle Factors
Lifestyle choices, including smoking, excessive exercise, and poor dietary habits, can influence the development of sunken cheeks. Smoking can accelerate the ageing process by damaging the skin's elasticity, while extreme exercise routines might lead to a loss of facial fat alongside body fat. A diet lacking essential nutrients can further impact the skin's health and appearance, potentially leading to a more gaunt look. Additionally, not consuming enough water can lead to dehydration, temporarily exacerbating the hollow appearance of the cheeks.
Treatments for Sunken Cheeks

K Lift
The K Lift is a facial enhancement procedure that uses hyaluronic acid (HA) dermal fillers to restore volume in the midface region. This treatment is intended to address age-related volume loss and changes in facial structure. By adding support to specific areas, it may help improve facial contours. Individual results vary, and a consultation with a qualified healthcare professional is recommended to determine suitability.

NASHA/OBT Dermal Fillers
NASHA (Non-Animal Stabilized Hyaluronic Acid) and OBT (Optimal Balance Technology) dermal fillers are injectable treatments commonly used to reduce facial wrinkles, restore facial volume, and support skin hydration. These fillers contain hyaluronic acid (HA), a naturally occurring substance in the skin that helps maintain hydration and volume. NASHA/OBT fillers replenish volume loss caused by ageing, helping to improve the appearance of facial lines and wrinkles. The results are temporary and vary individually.

PCL-CMC
PCL-CMC (polycaprolactone-carboxymethyl cellulose) is a biostimulatory dermal filler designed to smooth facial wrinkles, restore facial volume, and stimulate your skin’s natural collagen production. Made from polycaprolactone combined with carboxymethyl cellulose, PCL-CMC is biodegradable and integrates naturally into the skin. As with any aesthetic treatment, individual results may vary.

WonderFace
WonderFace is a facial treatment device developed using Spanish technology. It helps lift the skin, restore muscle tone in the face, and tighten the chin. This non-invasive treatment uses Synchronised Radiofrequency and Neuromuscular emissions to rejuvenate the face. WonderFace is designed for safety, efficiency, and ease of use, making it a practical option for those seeking facial rejuvenation.
Conclusion
In conclusion, sunken cheeks can significantly impact one’s facial appearance, often associated with ageing or various lifestyle factors. However, advancements in cosmetic treatments, such as Restylane fillers and the K Lift technique, provide effective solutions to restore facial volume and rejuvenate the midface. These treatments are designed to offer natural-looking results, enhancing one’s features while maintaining the balance and harmony of the face.
For those seeking a personalised approach to addressing sunken cheeks, considering a consultation with a specialised clinic can be a pivotal step. A clinic like NU.U offers customised treatment plans tailored to individual needs and preferences, ensuring that each patient receives the most appropriate interventions. With expert guidance and a thorough understanding of facial aesthetics, achieving a refreshed and youthful appearance is within reach.
"It's never too late to give your cheeks the comeback they deserve."
